Innovative Library Marketing Campaign

Bumper Sticker  

Want to snaz up your library's promotional materials? Want to seem hip and cool and have your library patrons sporting library flair or bling. Then check out the ingenious new marketing campaign for Wyoming Libraries: http://www.wyominglibraries.org/campaign.html  Thanks to Alex Hartman of Boise Public Library for sharing this marketing campaign with me.

Last updated: June 10, 2009 - 5:59pm by melody

Advertising with Punch!
Comment by: dylan; June 11, 2009 - 10:57am
Thanks for sharing these materials, Melody! I remember there was some hubbub in the profession about the reading "mud flap girl" when it was first announced, but honestly, it's nice to see some "edgier" library marketing. Does anyone know of any Idaho libraries that are pushing the envelope with their marketing materials?

Thanks for sharing this,
Comment by: Stephanie B-W (not verified); June 23, 2009 - 11:41am
Thanks for sharing this, Melody. I think this is a great campaign. I like the mud flaps too. It's nice to see something FUN. - sbw

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